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Tencent to Shut Down PUBG Mobile in India on April 30, 2026, Citing Regulatory Challenges

Tencent Games has announced that it will discontinue PUBG Mobile in India, effective April 30, 2026. The decision follows years of regulatory challenges since the original game was banned by the Indian government in 2020 on grounds related to data privacy and security. After the ban, Tencent launched a localized version called Battlegrounds Mobile India (BGMI) to comply with Indian regulations, which garnered a large player base. However, ongoing issues with regulatory compliance and stricter government scrutiny have led Tencent to cease operations of the original PUBG Mobile version in the Indian market. This move impacts millions of gamers who have engaged with PUBG Mobile and highlights the challenges foreign gaming companies face within India’s evolving regulatory landscape. The company has not announced similar plans for other global markets where PUBG Mobile remains operational.

Aegis Insights • Mar 27, 2026 • 1 min read
Technology Marketing

Krafton India Introduces Chennai Super Kings Team in BGMI with 4.3 Update

Krafton India has officially incorporated the Chennai Super Kings (CSK) into the popular mobile game Battlegrounds Mobile India (BGMI) through its 4.3 update. This integration allows players to engage with the game by playing as members of the IPL franchise, CSK, introducing a new team-based gameplay element. The update also brings themed content and various gameplay improvements that align with the CSK brand identity, aiming to enrich the player experience. This collaboration highlights Krafton India's ongoing efforts to merge popular cultural elements with the gaming platform, enhancing engagement with its Indian audience. The launch of this new feature reflects growing partnerships between major esports entities and sports franchises within the region.

Aegis Insights • Mar 17, 2026 • 1 min read
Technology Marketing

Krafton India Partners with Kolkata Knight Riders to Launch Knight-Themed Gameplay in BGMI

Krafton India has teamed up with the Kolkata Knight Riders (KKR), a prominent Indian Premier League cricket franchise, to introduce a Knight-themed gameplay experience within their flagship game, Battlegrounds Mobile India (BGMI). This collaboration is designed to immerse players in a unique digital environment that reflects the branding and spirit of the Kolkata Knight Riders team. The partnership aims to deepen engagement among BGMI players who are also fans of the IPL and cricket in general by offering exclusive in-game content inspired by the KKR franchise. By integrating esports elements with popular sports fandom, Krafton India and KKR hope to create a cross-platform interaction that enhances user experience and expands the audience reach within India. This initiative comes amid growing convergence between esports and traditional sports leagues, leveraging the popularity of both to engage a broader spectrum of digital entertainment consumers.

Aegis Insights • Mar 16, 2026 • 1 min read
Technology Marketing

Krafton India and Royal Enfield Collaborate to Introduce Rideable Motorcycles in BGMI by 2026

Krafton India has announced a partnership with Royal Enfield to bring rideable motorcycle models into the popular mobile game Battlegrounds Mobile India (BGMI) by the year 2026. The collaboration will feature two iconic Royal Enfield motorcycles—the Bullet 350 and the Continental GT 650—as rideable vehicles within the game. This initiative represents an innovative blending of gaming and real-world automotive brands, aiming to enhance player experience by integrating familiar and beloved motorcycle models into BGMI's virtual environment. The partnership is expected to expand the game's immersive qualities and appeal to motorcycle enthusiasts within the gaming community. The integration of these motorcycles into BGMI will provide players with a new mode of in-game transportation, reflecting Royal Enfield's strong presence and legacy in India. Krafton India continues to leverage partnerships to enrich BGMI’s content and maintain its engagement with the Indian gaming market. The announcement was made in early 2026, signaling Royal Enfield's entry into virtual gaming domains and highlighting growing trends where gaming companies collaborate with lifestyle and automotive brands to diversify gameplay content and attract wider audiences.

Aegis Insights • Jan 13, 2026 • 1 min read
Technology Marketing

Krafton India Partners with Kolkata Knight Riders for BGMI Knight-Themed Gameplay Experience

Krafton India has announced a partnership with the Kolkata Knight Riders cricket team to introduce a Knight-themed gameplay experience within Battlegrounds Mobile India (BGMI). This collaboration aims to engage fans by integrating unique content and events inspired by the Kolkata Knight Riders franchise directly into the popular game. The initiative blends the worlds of esports and cricket, leveraging the fanbases of both industries to enhance player involvement and excitement. By offering exclusive in-game features aligned with the team's branding, Krafton India and Kolkata Knight Riders are expanding opportunities for engagement within the rapidly growing Indian gaming market. This partnership represents a strategic effort to strengthen the relationship between mobile gaming and sports entertainment in India.

Aegis Insights • Oct 20, 2023 • 1 min read
Technology Marketing

Krafton India Teams with Kolkata Knight Riders for BGMI Knight-Themed Gameplay Experience

Krafton India has entered into a partnership with the Kolkata Knight Riders (KKR), an Indian Premier League cricket franchise, to introduce a Knight Rider-themed gameplay experience within the popular mobile game Battlegrounds Mobile India (BGMI). The collaboration features the release of KKR-branded in-game items, skins, and exclusive events designed to engage both cricket fans and the BGMI gaming community. This crossover initiative leverages the strong fan base of KKR and the growing popularity of BGMI in India to create interactive content blending esports with professional cricket. The partnership reflects Krafton India’s continued focus on integrating popular sports brands into gaming experiences to enhance user engagement and drive community excitement. By bringing iconic elements of the Kolkata Knight Riders into BGMI, the collaboration is positioned to strengthen fan loyalty and expand the game's appeal throughout the Indian market.

Aegis Insights • Oct 19, 2023 • 1 min read
Technology Marketing

Krafton India and Kolkata Knight Riders Collaborate on BGMI Knight-Themed Gameplay Experience

Krafton India has partnered with the Kolkata Knight Riders (KKR) franchise to launch a unique BGMI gameplay experience themed around the Kolkata Knight Riders team. This collaboration introduces cricket-inspired elements into BGMI, aiming to provide players with a distinctive engagement that merges popular esports gaming with the cricket franchise's brand identity. The initiative reflects a growing trend of cross-vertical partnerships in the Indian market, capitalizing on the overlap between cricket fans and the BGMI player base. By integrating KKR themes into BGMI, Krafton India and the franchise seek to enhance user engagement and expand the reach of esports within the region.

Aegis Insights • Sep 05, 2023 • 1 min read
Technology Marketing

Krafton India Integrates Chennai Super Kings into BGMI with 4.3 Update

Krafton India has introduced official Chennai Super Kings content into Battlegrounds Mobile India (BGMI) through its latest 4.3 update. The update marks a significant collaboration between a leading mobile esports game and one of India’s premier cricket franchises, Chennai Super Kings (CSK). This partnership is designed to enhance player engagement by incorporating CSK-themed in-game assets, allowing fans of the cricket team to interact with their favorite brand within a popular gaming environment. The introduction of CSK comes as part of Krafton’s ongoing efforts to localize content for the Indian market and blend popular Indian cultural elements with gaming. This move reflects a growing trend of cross-industry collaborations between esports and traditional sports brands in India, aiming to boost the appeal and reach of mobile gaming among cricket enthusiasts. By aligning with CSK, Krafton India leverages the strong fan base of the Indian Premier League franchise, potentially increasing user retention and marketing synergies within BGMI. The 4.3 update rollout emphasizes Krafton’s strategic focus on regional customization and franchise tie-ups to strengthen its position in the competitive Indian gaming landscape.

Aegis Insights • Aug 22, 2023 • 1 min read
Technology Marketing

Krafton India Introduces Chennai Super Kings into BGMI with Version 43 Update

Krafton India has launched the version 43 update for its popular mobile game Battlegrounds Mobile India (BGMI), bringing the Indian Premier League (IPL) cricket team Chennai Super Kings into the game. This integration features new cricket-themed content aimed at enhancing player engagement through a localized gaming experience. The update represents a strategic collaboration that aligns with Krafton India's commitment to catering to Indian gaming preferences by incorporating prominent domestic sports franchises. By introducing Chennai Super Kings into BGMI, Krafton India is expanding its content offerings to appeal to cricket fans, a major demographic in the region. This move further strengthens the localization efforts of BGMI, bolstering the game's connection with its Indian player base.

Aegis Insights • Aug 07, 2023 • 1 min read