Iowa State University has appointed Dan Bendavid-Grabinski as the new Director of its Esports program, marking a strategic step to grow competitive and community-based gaming activities at the institution. Announced in August 2023, Bendavid-Grabinski will lead efforts to enhance the visibility and infrastructure of the university’s esports offerings. The role encompasses fostering student engagement and expanding the program's competitive reach. This appointment aligns with the broader trend of universities investing resources to develop esports as a recognized collegiate competitive and social activity. Iowa State's move reflects ongoing interest in esports within the higher education landscape, particularly in the North American region.